It is a very exciting period – China is welcoming the Land Rover, Lexus, Toyota and Jaguar vehicle ranges and now is the time to motor on in China. Having spent time piloting our business in China, taking a more gauged approach, it is proving to be very successful. The company’s 2010 results show...
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Global financial crisis and political spending cuts aside, the green issue is still prevalent, none more so than in the automotive industry. Toyota, the Japanese automotive giant, who have been through the mill of late with a huge number of recalls of their Hybrid Prius offering, are on the up. It seems that 2012...
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Toyota just filmed a brand new advertisement for their new Auris Hybrid Synergy Drive in a railway arch near Shoreditch in London. The white Toyota hatchback was lit up by projection mapping which gave it a fantastic sense of energy. This innovative technology was used to draw attention to the fact that the new...
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Past reports had suggested that German Car manufacturer Volkswagen had made tentative first steps towards securing a stake in Suzuki, although this was formally denied at the time it seems that VW were and still are keen to harness Suzuki’s experience in the small car market. Subsequently they were able to secure a 19.9%...
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Toyota has been headline news over the past few months due to the recall of its Prius range amongst others. One would assume that this would lead to a decline in sales and of course profits. However, this is not the case; in fact the company has managed to completely transform its fortunes in...
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